GYS SMARTMIG 182 – Soldadora con transformador (MIG/MAG: GAS, SIN GAS) – corriente continua (DC)
Helvi Combi PC 302K – Cortadora de plasma inverter
Helvi Fox 165 – Soldadora inverter de hilo MIG/MAG/MOG/BRAZING/MMA – GAS/NO GAS
HELVI Fox 191 – Soldadora Inverter Multiproceso (MIG-MAG/MMA/TIG), corriente continua (DC)
Helvi Fox 211 Digitale – Soldadora inverter de hilo – MIG-MMA-TIG – GAS/NO GAS
Helvi Fox185 flex-line – Soldadora inverter de hilo – MIG-MMA-TIG – GAS/NO GAS
Helvi Galileo 219 – Soldadora inverter MMA y TIG – 200A – Kit bolsa
Helvi Galileo TIG 211 easy AC/DC – Soldadora Inverter (MMA, TIG HF o LIFT) + KIT, corriente alterna/continua (AC-DC)
Helvi Galileo TIG 219 HF – Soldadora Inverter (MMA, TIG HF o LIFT) + Kit bolsa, corriente continua (DC)
Helvi PC 33 – Cortadora de plasma inverter
Helvi PC 43 – Cortadora de plasma inverter
Helvi Progress 35B – Cargador de baterías portátil – 6/12/24/36/48 V – Monofásico
HELVI Puma 191 – Soldadora Inverter Multiproceso (MIG-MAG/MMA/TIG), corriente continua (DC)
Helvi sprint CAR 540 – Cargador de baterías y arrancador con ruedas – 12/24 V
Helvi sprint CAR 640 – Cargador de baterías y arrancador con ruedas – 12/24 V
Hidrolimpiadora Comet K 200 10/150 Classic – Presión máxima 150 bar
Hidrolimpiadora Comet K 250 10/150 M Classic – Presión máxima 150 bar
Hidrolimpiadora Comet K250 Static 12/130 M de agua fría, eléctrica, se puede colgar a la pared
Hidrolimpiadora Comet KS 1700 Extra, eléctrica de agua fría – Made in Italy
Hidrolimpiadora Comet KSX 1850 Gold Extra – Con enrollador – 160 bar
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.